social media, social media icons, keyboard
social media, social media icons, keyboard

What social media channels are you on?

Don’t be stuck on Social Media

Everyone gets stuck on ‘I don’t know what to post?’.  Even marketers have moments requiring them to regroup.  Here’s what you can do right now to get yourself in a mindset to be social media savvy.  Take these 4 steps and 30 minutes (or maybe longer) of time to schedule social media updates for the week.

1.  Stop thinking about it

Take 5 and walk away.  Shut the lid on your laptop, silence your phone, walk away from both.  Move around, stretch, and get away from staring at the computer.  Nothing good comes from just staring at your computer (the past is an indicator of that).  This quick refresher to the brain can work just about anytime you are stuck.

2.  Use a familiar writing tool

Pull up a spreadsheet or document to start writing status updates.  I’ll do this when creating a quick series of tweets or updates.  By writing them all out in one spot I can see variations to create multiple messages.  Make sure to include links, #, @, etc. when writing out.  Once you upload, you might have to make a few adjustments.  You can also save the document with the project to reference back to.

3.  Copy and Paste!

If you are using HootSuite Pro, you can upload your excel (.csv) file in the proper format and that’s it!  If you are using TweetDeck, HootSuite (free), or Facebook itself, just copy paste the message, if needed updates the tagging (noted above), and schedule away!

4.  Reward Yourself

If there’s one thing I’ve learned, it’s you have to acknowledge the little things.  The more positive encouragement you give yourself, the easier a task becomes!  A task may be mundane, but at least you have a system to complete them quickly and effectively.

 

What are some of your go-to systems to succeeding?  Could you implement this quick system to other parts of your day?

 


 

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Social Media Time Savers

As small business owners, we are constantly on the go and having to juggle multiple task.  So as Social Media’s role in your business increases, it becomes another task.  Not to worry, there are plenty of Social Media Time Savers out there.

HootSuite

  • Link a number of social media accounts to your dashboard and set up marketing campaigns.  Schedule the content out as far as you need to ensure your presence on social media is consistent.
  • Follow industry related topics and interest on your dashboard and join in the conversation quickly and effectively.

SocialCentiv

  • Automate parts of your twitter marketing by finding new customers who are already on twitter and asking questions.
  • Automatically send out incentives to increase your business services and offerings.

PostPlanner

  • PostPlanner gets your Facebook marketing organized helping to post on a schedule. Organize multiple types of campaign and post types from the dashboard.
  • Take advantage of their library of content if you need help on what to post, or use that as a resource for your own content to create.

 


Social Media is a great enhancement to marketing, your business, and your brand.  So keep on it and don’t give up!  Our services are designed around making it easier for you to be effective and efficient.

 

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